In the fitness industry we generally promote organic food, but some people don't understand what the "organic" label really means. According to several surveys, people reportedly associate organic products with overall health and higher nutrient value.
What the label DOES mean: The guidelines for organic products set out by the USDA prohibit genetic engineering, pesticides, ionizing radiation and sewage sludge. Animals can't be infused with antibiotics and hormones, and have to be allowed access to the great outdoors.
However, slapping the green circle on a box doesn't necessarily make it healthy. Foods can be organic even if they're loaded with fat and carbohydrates, such as frozen burritos, and macaroni and cheese. Organic fat is still FAT.
What to choose: It's good to shop organic, but don't be taken in by the MARKETING SCHEME. Lean meats, fruits and vegetables should still be first on your grocery list.